TED@StateStreet was a TED-curated event featuring a diverse group of speakers from across the State Street organization. Jointly produced by TED and State Street, the event explored the forces driving change today and the different ways that we can harness them.
This was the third and final concept I developed using Decoder Glasses so that every design piece can be seen entirely different once the glasses are put on.
This event focuses on the power of perception. Each design is made out of the texture of all State Street employee names to strengthen that idea of togetherness; The Power of Us.
Created over 18 environmental graphics that use decoder glasses in order to reveal a second design that cannot be recognized with the bare eye. Made duotones of each speaker and formatted them against thousands of names of all State Street employees. Worked with three different vendor to complete large scale graphics and promotional items.
Responsible for creating eight different name-tags based on the category of attendees at the event. Created the program and moleskin vinyl.